Window Display is commonly used in Chinese for window display of creative houses in shopping malls. Visual-merchandising belongs to window display science. It refers to the display of windows for the purpose of meeting the needs of a particular brand (including the requirements of the brand for its environmental roles, functions and visual perception). Window display, it makes the concrete material according to the historical, cultural context, landscape environment, in the technical, economic and other feasible conditions can become an aesthetic object or symbolic product.
Shopwindow display plays a very important role in store display. Shop image and brand image are sold to consumers through this window at the end. The creativity and ingenuity of window design are the main factors to attract customers to shop. Some people say: window is the eyes of the shop, we are flat. It is often said that the eyes are the windows of the soul, and the style of window design and clothing display is an effective stage to push the store and product image to the eyes of consumers. Domestic brands are constantly developing. In store display design, window design and updating are synchronized with clothing band delivery time.
It is a direct way to highlight the individuality, advantages and connotations of the brand products and realize effective visual marketing to do a good job of product display research on other brands, to distinguish the advantages of different brands and to display the advantages of the brand products reasonably on the window. Good window display is creative design, not just display, lighting, decoration problems. Each window should be "contextualized" and designed to make it abstract and perhaps another flavor.
Yijia Meichen has a high standard of Meichen design, engineering and installation professionals, focusing on the major shopping malls decoration, large hotel decoration, theme park packaging, space art design, animation and cartoon sculpture, opening decoration atmosphere layout. Commercial elements such as atrium decoration, DP point display, window display, doorway decoration, indoor and outdoor landscape sketch sculpture, Festival decoration, FRP leisure landscape design, production, installation, after-sales one-stop service providers.返回栏目列表